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How to infuse your personality in a cover letter
Tips on how you can infuse your personality into your cover letter
How to infuse your personality in a cover letter
9/5/2017 1:50 PMCover LettersLerato Mashego9/5/2017 1:56 PM
job seeker, specialist recruiter, specialist recruitment agency, career opportunity

cover letter.jpgNavigating through the job market can be a tricky thing especially if you want to highlight your personality and maintain a professional demeanour. To stand out from the competitive market, job seekers need to find a way to captivate the specialist recruiter or employer.

Your cover letter should never follow a 'one size fits all' approach. Although it may take some time to revise your cover letter for every career opportunity that you apply for, this is time well spent.

Here are tips on how you can infuse your personality into your cover letter:

Let the reader know more about you and not just your credentials
One of the best ways job seekers can include their personality in a cover letter is to highlight the qualities they developed at their previous roles. For example, if you worked in retail, you could indicate that you developed social skills while in that role and learnt how to communicate well with people from different backgrounds.

Show the reader your talents instead of telling them
It's important to avoid generic references to your work abilities and try to link your skills to tangible results. Most job seekers will include statements such as 'good listener', 'hard worker' and 'team player' without providing any explanation. If you plan to mention that you are a hard worker, include an anecdote that substantiates these types of statements.

Show the reader that your skills are applicable to the new career opportunity
Specialist recruiters or employers want to know how you're going to make a difference in the new role and to the organisation itself. Make sure that the information in your cover letter addresses how you meet the requirements that the employer and specialist recruiter are looking for. For example, if the specialist recruiter is looking for an Intermediate Software Developer with a minimum of five years' experience who manages a team, we recommend that you share that in your cover letter. 

There is no required length for a cover letter unless it is specified in the advert. We do, however, recommend that you focus on the details that are relevant to the position. Read the advertisement or job specification carefully in order to draft a cover letter that speaks to what the recruiter or employer is looking for.

Looking for an IT job, Finance job or, Engineering job? Contact Network Recruitment, for all your specialist recruitment needs. Click here to APPLY.   

Cover letter mistakes part 2: using the wrong name and job title
Make sure you address the cover letter to the correct person with the correct job title.
Cover letter mistakes part Using the wrong name and job title
Cover letter mistakes part 2
10/27/2016 2:17 PMCover LettersLerato Mashego10/27/2016 2:33 PM
IT jobs
Jobs in IT
IT vacancies
Engineering jobs
Jobs in engineering
Engineering vacancies
Finance jobs
Jobs finance
Finance vacancies
Cover letters

Applying for career opportunities and altering your cover letter can be tedious, but it is beneficial.  If you consider taking shortcuts such as changing words here and there rather than writing a completely different cover letter, you may in your haste send your application to the specialist recruiter, overlook replacing the name of the recruiter or the job title or the organisation's name.

Slip-ups such as these can cost you that dream job. Addressing your cover letter to the incorrect individual or organisation and putting in the incorrect employment title, lessens the quality of your letter.  Make a great first impression by preparing a cover letter with the correct details.

In our previous blog, we discussed the importance of personalising your cover letter. Take the time to research the recruitment company and address your cover letter to the recruiter who advertised the career opportunity.  "To whom it may concern" is an overused opening statement and indicates a lack of effort on your part, especially if the recruiter's name is included in the employment advertisement.

Go that extra mile!  "Taking this extra step will not only show that you are sincere about getting the job, but that you respect the manager / recruiter enough to find out his or her name", penned in Undercover Recruiter in an article titled:  How to nail your cover letter.  Whilst many professionals quickly glance over the area that addresses the recipient, it is vital to remember to proofread the entire contents of your cover letter.

Having a properly addressed cover letter is not a guarantee that a recruiter will extend a job offer.  However, it just makes you stand out from the rest of the candidates who didn't take the time to prepare a great cover letter. 

Are you looking for an IT jobFinance jobEngineering job, or a Contracting assignment? Contact Network Recruitment, the centre of recruitment excellence.

Cover letter mistakes part 1: keeping the letter generic
The  most effective ways to attract a recruiter's attention is by preparing a well-written cover letter which addresses the specific requirements of the position for which you are applying.
Cover letter mistakes part keeping the letter generic
Cover letter mistakes part 1
10/25/2016 1:29 PMCover LettersLerato Mashego10/25/2016 2:51 PM
IT jobs
Jobs in IT
IT vacancies
Finance jobs
Jobs in Finance
Finance vacancies
Engineering jobs
Jobs in engineering
Engineering vacancies
Recruitment agency
Recruitment company
Cover letter

cover letterSpecialist recruiters receive over twenty CVs a day, requiring them to review and consider which of the many applications on their desk are worth pursuing before advancing to the next step in the recruitment process.  Given today's electronic application process, and the fast-paced recruitment environment, recruiters are under pressure to find the best candidates in the fastest time possible.

One of the most effective ways to attract a recruiter's attention is by preparing a well-written cover letter which addresses the specific requirements of the position for which you are applying.

In recent times, however, prospective job seekers are not applying themselves in this area – they are repeating the information already discussed in their CVs, or not bothering to submit a cover letter at all.   When including a generic cover letter, you place yourself at a disadvantage and miss out on the perfect opportunity to attract recruiter's attention and distinguish yourself from the rest of the candidates.

A well-written cover letter, however, enables you to introduce yourself and market your unique skills and attributes to the recruiter. It provides you with the opportunity to demonstrate your seriousness about the position and why you would be the perfect fit for the position on offer.  Follow the advice below to improve your chances in the job market today:

Personalise your cover letter. 

Take the time to research the recruitment company and where possible find the recruiter's name. Address your cover letter to the recruitment consultant who is managing the recruitment process for the position in which you are interested.

Expand on your CV. 

Instead of repeating information that is already included in your CV, highlight the key skills you can bring to the role you are applying for. Link the key qualities needed for the role with your transferable skills and relevant accomplishments.

Limit your cover letter to one page. 

Your cover letter should be short and clear with logical transitions in relation to the position for which you are applying. It isn't an essay version of your CV.

Error free. 

Always check your cover letter to ensure that you haven't made any grammar or spelling mistakes.  If possible, ask somebody to read through it before you send your application – a fresh eye is always useful.

Your cover letter should make the recruiter want to find out more about you and what you have to offer.  Harness the power of a well-written cover letter to impress the recruiter and demonstrate that you are the best candidate for the position.

Are you looking for an IT jobFinance jobEngineering job, or a Contracting assignment? Contact Network Recruitment, the centre of recruitment excellence.

Why You Need a Cover Letter
Why You Need a Cover Letter
8/28/2015 6:57 PMCover LettersSharePoint Admin Account4/12/2016 7:08 PM

Over time, the personalised cover letter started to take a back seat and was replaced by a 'canned' cover letter to prospective employers.

The reality is that a cover letter has the power to present your objectives, qualifications for the job and availability to a prospective employer in a concise, appealing manner.  "Apart from your CV, your cover letter may possibly be the catalyst that gets you an interview," says Shivani Parusram, Branch Manager at Network Finance Capital.

It serves as an introduction to who you are and can help you to argue why you are the candidate for the job. Just as you would never think of showing up on your potential employer's doorstep unannounced, your CV should never arrive solo on a hiring manager or recruiters desk.

What is the purpose of a cover letter?

  • ​It showcases your writing ability. Since CV's have strict formulas, with bullet points, some employers want to seeif the candidate can communicate well. A good cover letter will do the trick as it places the candidate on the right footing from the get-go.
  • It gives you the opportunity to sell yourself. "If you want to grab the attention of the hiring manager or recruiter right away, write a compelling first paragraph," Parusram adds. Sell yourself as a strong brand and culture fit and emphasise your talents and skills, showing what a valuable addition you will be. This indicates that you are progressive and confident in your abilities.
  • It indicates that you are serious about the position and company. Consider personalising it for every company you contact, which shows interest. Mentioning a department, new project or acquisition shows that you have done your research.
A cover letter gives you the opportunity to provide background information about yourself in the corporate world. While some hiring managers and recruiters do not read them, those who do read them with careful consideration. View your cover letter as equal to your CV as it may open doors to your next position. Make sure your cover letter is error-free and contains strong solid facts.
Lastly, remember that the main objective of your cover letter is to entice your prospective employer. "While your CV gives the employer the nitty-gritty career history, your cover letter should appeal to the reader to read further," Parusram concludes.

​Shivani Parusram is a Branch Manager at Network Recruitment.

Contact Network Recruitment,  for all your specialist recruitment needs.
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